The DriveTribe Story: Commercialising a Verticalized Social Platform
As a new player in the automotive landscape, DriveTribe has discovered a successful business model that provides a community environment for branded content and data generation. Learn more about how they identify and implement catalysts for audience and revenue growth, from ambassadors to celebrity influencers and brands.
- Catalysts for global platform growth, from community ambassadors to blended content models.
- Refining the brand, product, and customer propositions
- Building a differentiated commercial business position