Tapping into International Markets: India Case Study

Tapping into International Markets: India Case Study

As the largest English-speaking market outside of the UK itself, and the world’s sixth-largest economy, India demonstrates enormous potential for media houses. Latest industry research demonstrates that the print industry in India has more than doubled in the last ten years. But what can we learn from this? Join this session to get the inside scoop on tapping into new and previously uncharted markets.

  • The Indian market and its implications for UK and European media markets
  • How to adapt your strategy to cater for a range of upcoming and unique international markets
  • Diversifying revenue streams in new and emerging environments