Marina HaydnEVP, Managing Director of Global Circulation, The Economist
EVP, Managing Director of Global Circulation
Mrs Haydn leads the global readership business of The Economist, which is the largest revenue stream for The Economist Group. The responsibility encompasses marketing, retail, customer retention and operations – catering to our existing readers while seeking to find new readers.
She joined The Economist Group in 2001, and since has held a variety of management responsibilities in conference marketing and operations before moving into readership marketing. She is an Austrian citizen born in Barcelona, raised in the US and Germany with a degree in communication science from the University of Vienna.
It is her nature to press forward for progress – in particular leveraging The Economist’s editorial insights on a range of subjects including gender equality, open borders and climate change. As a senior female business leader, she takes active responsibility for driving cultural and societal change by creating positive, reflected dialogue.